I have always thought of Brooks Brothers as a formal store. I’m not sure why, but whenever I thought BB, it always turned into blazers and pressed chinos. Recently, I’ve been exposed to the BB YouTube channel, and it has changed my perception on them forever. I watched the video below and I was amazed at the styled presented. Prep has always been classy, but BB adds a new polish to the style that I’ve never seen before. They manage to take everyday looks, like a stripped oxford and dyed chinos, and shows it in a new light. Many advertisements for preppy brands come off as false and fake (I’m lookin at you Hilfigers), but BB helps to make the style look livable.
Brooks Brothers knows how to do summer